Insights, case studies, and actionable digital marketing guidance for local business owners in Johnson City and the Tri-Cities.
If you've ever searched "dentist near me" on Google, you know exactly what the competition looks like. Three practices appear in a prominent map block at the top of the results. Below that, there's a longer list of organic results. Most of the clicks, and most of the new patient calls, go to those top […]
Review count is the strongest predictor of AI search visibility we found in our 2026 Tri-Cities AI Search Visibility Study. Businesses with 100–199 Google reviews were mentioned by ChatGPT and Perplexity 79% of the time. Businesses with fewer than 20 reviews were mentioned 11% of the time. If you're not actively generating reviews, you're losing […]
Most small business owners treat web hosting like a utility bill, something to keep as cheap as possible and never think about again. Five dollars a month. Ten dollars. Maybe fifteen if you splurged. The logic seems reasonable: hosting is hosting, right? Your site is online, visitors can find it, so what's the difference? Here's […]
