Keeping User Attention
User experience (known in Internet circles as UX) will make or break your online business. When site visitors arrive on a page of your site and leave quickly, we call…
The Pitfalls of PPC
Some of the Pitfalls of PPC AdvertisingIntense PPC Competition Competition Means Cost Steep Learning Curve Shrinking ROI A Vicious Cycle of Inflation & Saturation Consumers Hate AdsThe Need for Follow-Through Avoiding the Pitfalls of PPC Digital…
Local Reviews and Ratings Affect Your SEO
How proactive are you about harvesting local reviews and ratings from your customers across Johnson City, Kingsport, Bristol and the rest of Northeast Tennessee? Research from top SEO experts repeatedly…
Local Search: Proximity, Relevance, Prominence
ProximityRelevanceProminence Local Search in the Tri-Cities of Northeast Tennessee Local search is a huge consideration for any business with an actual storefront location. Statistics show that more than 60% of Internet…
Tips for Holiday Marketing
Keep It Simple Keep It Flexible Create a Reason to Buy Meet Consumer Needs Reward Existing Customers Need More Tips for Holiday Marketing? The holiday season generally provides most retail businesses with a substantial portion…
What are Internal Links for SEO?
Links to, from and within your website are essential for a number of reasons. Of course, the Internet is one enormous amalgamation of information sites connected by links. Those links…
Effective Marketing Tips for B2B Companies
Know the Competitive Landscape Become the Expert in Your Niche Invest in a High-Performance Website Keep Plenty of Hooks in the Water Stay Organized Companies that directly do business with…